PRIVACY POLICY

Depending on how you interact with Zupwell, we may collect information such as:

We may automatically collect certain technical information when you browse our website.

We may use your information to:

• Process and deliver your orders.
• Confirm and communicate order details.
• Provide customer support.
• Respond to enquiries and requests.
• Process refunds, replacements or cancellations.
• Improve our website, products and services.
• Prevent fraud, misuse and unauthorized activity.
• Send promotional communications where permitted and where you have provided appropriate consent.
• Comply with applicable legal and regulatory requirements.
• Maintain records necessary for our business operations.

Payments may be processed through third-party payment service providers.

Your payment information may be handled directly by the applicable payment provider according to its privacy and security policies.

We do not directly store complete payment card information on our website unless specifically stated.

Our website may use cookies and similar technologies to improve functionality and understand how visitors use our website.

Cookies may help us:

• Remember preferences.
• Keep your shopping experience functional.
• Understand website traffic and usage.
• Improve website performance.
• Provide relevant communications where applicable.

You may adjust cookie settings through your browser. However, disabling certain cookies may affect some website functionality.

We may share relevant information with trusted service providers where necessary to operate our business, including:

• Delivery and logistics partners.
• Payment service providers.
• Website and technology providers.
• Customer support providers.
• Professional advisers.
• Government or regulatory authorities where legally required.

We take reasonable technical and organizational measures to protect personal information against unauthorized access, misuse, alteration, disclosure or destruction.

However, no method of electronic transmission or storage can be guaranteed to be completely secure.

You should also take reasonable precautions to protect your account, devices and personal information.

If you subscribe to our newsletter or otherwise opt in to promotional communications, we may send you information about Zupwell products, offers, updates and other brand communications.

You may unsubscribe from promotional emails at any time using the unsubscribe option provided in the communication or by contacting us.

Where required by applicable law, we will obtain appropriate consent before sending marketing communications.

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy.

This may include retaining information for:

• Fulfilling orders.
• Maintaining business and transaction records.
• Providing customer support.
• Resolving disputes.
• Preventing fraud or misuse.
• Meeting applicable legal, tax, accounting and regulatory obligations.

When personal information is no longer reasonably required, we may securely delete or anonymize it, subject to applicable legal requirements.

Subject to applicable law, you may have rights regarding your personal information, including the ability to:

• Request access to personal information we hold about you.
• Request correction of inaccurate information.
• Request deletion of certain information.
• Withdraw consent where processing is based on consent.
• Request information about how your personal information is processed.

To make a privacy-related request, contact us at:

support@zupwell.com

We may need to verify your identity before processing certain requests.

Zupwell's products are not recommended for children, as stated on the applicable product label.

Our website is not intended to knowingly collect personal information from children without appropriate authorization.

If you believe that a child has provided personal information to us without appropriate authorization, please contact us so that we can review and take appropriate action.

Our website may contain links to third-party websites, social media platforms or services.

These third parties operate independently from Zupwell and may have their own privacy policies and practices.

Zupwell is not responsible for the privacy practices, content, security or policies of third-party websites or services.

We encourage you to review the privacy policies of third-party websites before providing them with your personal information.

We may update this Privacy Policy from time to time to reflect changes in our business, website, services, legal requirements or privacy practices.

The revised Privacy Policy will be published on this page with an updated effective or "Last Updated" date.

We encourage you to review this page periodically to remain informed about how we handle personal information.

If you have questions, concerns or requests relating to this Privacy Policy or the handling of your personal information, please contact us: